TCR Code 3009A
CTA Missing Phone Number
Display Error
Rejection Rate
8%
Avg Fix Time
10 Min
Success Rate
100%
Why This Rejection Happens
Your Call-to-Action (CTA) instructs users to "Text keyword to join," but fails to specify which number they should text (e.g., your 10-digit number or short code).
Root Cause Analysis
User Clarity: A CTA must be actionable. "Text JOIN to subscribe" is meaningless without a destination number. This often happens when using placeholder text in mockups.
The Fix
Update your advertisement, flyer, or web banner to display the full phone number clearly.
✓ Compliant CTA
"Text JOIN to (555) 123-4567 to receive updates. Msg & data rates may apply."
✗ Non-Compliant
"Text JOIN to sign up for our newsletter!" (Where do I text?)
Verify Your CTA
Upload your flyer or screenshot to check for all required elements.
Check CTA Compliance