Fix Code 30893: Invalid Sample Messages | MyTCRPlus

Code 30893 High Priority

Invalid Sample Messages

HIGH SEVERITY

25%

Rejection Rate

1 hr

Avg Fix Time

98%

Success Rate

Why This Rejection Happens

The sample messages provided in your campaign registration do not meet carrier standards. They may lack required elements (like opt-out language), use placeholder text, or describe content different from your "Campaign Description."

Common Triggers:

Missing Brand Name in the sample message.
Missing opt-out instructions (e.g., "Reply STOP to cancel").
Using placeholder brackets like "[Insert Date]" or "[Link]".
Sample messages that look like spam (e.g., "U have won a prize!").

Root Cause Analysis

Regulatory Framework: TCR Messaging Policy; Carrier Content Standards.

Primary Triggers

The "Lazy" Sample: Submitting "Test message 1" or "Appointment reminder" instead of the actual text the end-user will see.
Public URL Shorteners: Using bit.ly or tinyurl in the sample. These are strictly prohibited on 10DLC.

Anatomy of a Compliant Sample Message

The "Safe" Template

"[Brand Name]: Hi [First Name], this is a reminder for your appointment on 01/01/2025 at 2:00 PM. Reply STOP to cancel."

Key Ingredients: 1. Who you are (Brand). 2. What you want (Content). 3. How to leave (Opt-out).

Step-by-Step Remediation

Add Branding & Opt-out

Every single sample message must identify who is sending it and how to stop it. This is not optional.

Compliant

Acme Plumbing: Your technician is on the way. Reply STOP to opt out.

Non-Compliant

Your tech is arriving soon.

Who is this from? How do I stop it?

Remove Placeholders

Do not use brackets like `[Link]` or `[Date]`. Use realistic example data.

Bad: Click here: [Link]
Good: Click here: https://example.com/appt

Pre-Resubmission Checklist

Sample includes Brand Name (e.g., "MyBrand:").
Sample includes "Reply STOP to cancel".
No public URL shorteners (bit.ly, etc.) are used.

Fix It Faster

Validate your messages before submitting.

Message Validator →

Instant feedback on your sample message compliance.

Use Case Selector →

Ensure your samples match your campaign type.

Related Rejections

Code 6012 Sample Missing Brand Code 6013 URL Shortener Detected Code 8100 Sample Missing Opt-out

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Legal Disclaimer: This guidance provides general information about 10DLC compliance requirements (Code 30893). Organizations should consult qualified legal counsel for guidance specific to their messaging programs.