Call-to-Action Verification Issue

CRITICAL REJECTION

12%

Rejection Rate

20 mins

Avg Fix Time

92%

Success Rate

Why This Rejection Happens

This code indicates that the vetting team was unable to verify your Call-to-Action (CTA) based on the information provided. The description, image, or URL you submitted did not match what the agent found, or the explanation was too vague to prove compliance.

Common Triggers:

The screenshot uploaded was blurry or unreadable.
The "Opt-in Flow" description contradicted the image (e.g., description says "web form" but image shows a flyer).
The CTA was missing key compliance elements (Brand Name, Frequency, Fees).

Root Cause Analysis

Regulatory Framework: CTIA Principles (Clear Call-to-Action); TCR Evidence Standards.

Primary Triggers

Evidence Quality: A low-resolution screenshot where the disclaimer text cannot be read will always be rejected. The agent cannot verify what they cannot read.
Narrative Conflict: If you say "Users text START," but your screenshot shows a web form, the agent marks "Verification Failed" due to inconsistency.

Step-by-Step Remediation

Re-Capture Proof

Take a high-resolution screenshot of your opt-in mechanism. Ensure the entire disclaimer text is legible.

Sync Description

Rewrite your "Opt-in Flow" text to match the image exactly.

Description: "As shown in the attached image, users visit our contact page and check the box to agree to SMS."

Pre-Resubmission Checklist

The screenshot is clear and readable.
My description matches the screenshot content.

Fix It Faster

Validate your CTA proof.

CTA Validator →

Upload image for analysis.

Related Rejections

Code 804 CTA Insufficient Code 2129 Attachment Missing

Make It Clear

Ambiguity is the enemy of approval. Be specific.

Contact Support Back to Decoder

Legal Disclaimer: Code 30909 ensures that the vetting team can audit your compliance claims. Accurate documentation is required.