Prohibited Content: Cannabis/CBD
Strict 10DLC Prohibition
Cannabis, CBD, Hemp, and Kratom content is strictly prohibited on 10DLC (A2P) messaging routes by T-Mobile, AT&T, and Verizon. This applies even if the business is legal in your state, due to federal regulations affecting interstate telecommunications.
Root Cause Analysis
Code 701 is triggered when automated filters or manual reviewers detect terms related to cannabis in your sample messages, business name, or website.
Detected Keywords
- Cannabis, Marijuana, Weed
- CBD, Hemp, THC, Delta-8
- Kratom, Vape, Edibles
- Dispensary, Budtender, Flower
Common Misconceptions
- "It's legal in my state" (Does not apply to federal telecom).
- "It's just hemp/CBD" (Still prohibited by most carriers on 10DLC).
- "It's medical only" (No exception for medical use).
Remediation Options
Option 1: Remove Prohibited Content (If incidental)
If your business is not primarily cannabis-focused (e.g., a holistic spa that happens to sell one CBD lotion), remove all mentions of CBD/Cannabis from your messaging, website, and privacy policy to proceed with 10DLC.
Option 2: Alternative Channels
If your core business is cannabis/CBD, you cannot use 10DLC. You must switch to:
- Email Marketing: Fewer restrictions on cannabis content.
- Push Notifications: Via a native mobile app.
- Direct Mail: Physical mailers.
Validate Your Content
Use our Carrier Policy Compliance Scanner to detect hidden SHAFT terms.
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