TCR Code 8100
Sample Missing Opt-out Language
Compliance Missing
Rejection Rate
20%
Avg Fix Time
5 Min
Success Rate
99%
Why This Rejection Happens
Your "Sample Messages" section is missing the mandatory opt-out instructions (e.g., "Reply STOP to unsubscribe"). Every marketing message must include this.
Root Cause Analysis
Best Practice: While not strictly required for 2FA, nearly all other use cases (Marketing, Alerts, Notifications) require explicit opt-out instructions in the sample messages.
The Fix
Append "Reply STOP to cancel" to at least one (ideally all) of your sample messages.
✓ Correct Sample
"Get 20% off your next order! Use code SAVE20. Reply STOP to cancel."
✗ Incorrect Sample
"Get 20% off your next order! Use code SAVE20." (Missing opt-out)