Description
E-Commerce SMS Compliance Playbook: The Operator's Guide to 10DLC Registration, TCPA Consent, and Carrier Rules for Stores
This is a book, not a course. Book 9 of the MyTCRPlus Industry Solutions book series. Stores text at enormous volume: cart recovery, flash sales, back-in-stock alerts, order and shipping updates. Checkout opt-ins, pop-ups, and holiday surges multiply every consent defect into a class-action-sized number. This 103-page book gives stores a step-by-step path through registration, consent, opt-outs, and rejection fixes. You receive the complete book as a print-quality PDF file, downloadable immediately after purchase.
What This Book Covers: How TCPA law, CTIA and carrier standards, and 10DLC registration each govern your texts, and what each failure costs. Brand and campaign registration with current TCR fees, vetting, and Trust Score throughput. Filing-ready sample messages for cart-abandonment recovery, promotional / sale blast, back-in-stock alert, order / shipping confirmation, post-purchase follow-up, and win-back / loyalty offer. Prior express written consent that holds up as evidence, and opt-out handling under the FCC's 2025 revocation rules. A rejection-code map that points to the exact field to fix, plus resubmission and escalation steps. State mini-TCPA quiet hours and frequency limits, including Florida, Oklahoma, Maryland, Connecticut, Virginia, Texas, and Washington. Cart-abandonment, back-in-stock, and win-back flows, and keeping promotional content out of transactional campaigns.
Who This Book Is For: Store owners and founders. Retention, CRM, and lifecycle marketers. E-commerce agencies. SMS platform administrators. Compliance leads at direct-to-consumer brands.
What's Inside the Book: Cheat Sheet inside the front cover. 17 chapters in 6 parts, including a Part of Tens with ten costly texting mistakes and ten questions to ask before you choose a texting platform. Charts on penalty exposure, first-year cost, throughput, and send-time windows. A master audit checklist and templates, further reading, glossary, and index.
Format: Book, delivered as a single PDF file. 103 pages, 7.5 x 9.25 in trim, full color with front, back, and inside cover pages. First edition, September 2026. Published by Native Chaos Holdings LLC. Not legal advice; verify current fees and rule dates with your Campaign Service Provider before relying on them.
Please note: this product is a book in PDF format. It is not a course or class and does not include course access, video lessons, modules, quizzes, an exam, or a certificate. MyTCRPlus Academy certification courses are separate products sold separately.
