Twilio 10DLC campaign registration is the program layer inside Twilio’s Application-to-Person (A2P) 10-Digit Long Code (10DLC) workflow. The campaign describes one messaging use case under a brand already posted to The Campaign Registry (TCR). mytcrplus.com is not affiliated with Twilio.
Do not create a Twilio campaign against a rejected brand. Repair identity first.
Campaign Fields in Twilio
- Use-case category
- Campaign description
- Sample messages
- Opt-in type and evidence
- Opt-out language
- HELP message
- Privacy policy URL
- Terms URL
Samples should name the consumer-facing brand and include STOP. Description length floors are commonly 40 characters.
After Twilio Accepts the Campaign
Assign 10DLC numbers to that campaign object. Traffic from unassigned numbers remains unregistered A2P. Monthly TCR campaign fees continue while the campaign stays active. Confirm the live Twilio invoice.
Campaign review often runs 1–10 business days. Special use cases can take longer. Freeze the live opt-in during review.
FAQ
Is Twilio A2P 10DLC campaign registration a different API?
Twilio exposes campaign resources in its A2P APIs. Review still happens at TCR and the carriers.
Can one Twilio brand hold multiple campaigns?
Yes. File one campaign per distinct program.
Disclaimer
Mytcrplus.com provides tools and templates to support compliance efforts but does not provide legal advice. Compliance requirements vary by industry, jurisdiction, and use case. You are responsible for ensuring your messaging practices comply with applicable laws, obtaining appropriate consent from recipients, and monitoring ongoing compliance as regulations evolve. Consult legal counsel if you are unclear about your specific compliance situation.
MYTCRPLUS.com is not affiliated with The Campaign Registry. TCR and The Campaign Registry are trademarks owned by The Campaign Registry. The use of TCR is nominative use only.