The A2P 10DLC brand registration fee is the identity-line charge for posting a legal sender to The Campaign Registry (TCR). It is one-time on the standard path. It is not the monthly campaign line.
Amounts below are commonly cited industry pass-through figures. Confirm the Campaign Service Provider (CSP) invoice.
Standard Versus Enhanced
Standard brand posting is commonly cited near $4 one-time per legal entity. Enhanced vetting, when the CSP or TCR requires it, is a larger one-time amount often discussed in a $40–$150 band depending on the path. CSP handling charges can sit on top.
A second legal entity is a second brand fee. A second campaign is not a second brand fee.
What the Brand Fee Does Not Buy
It does not buy campaign approval. It does not buy message credits. It does not buy a Telephone Consumer Protection Act (TCPA) opinion. It does not refund automatically after a reject; follow the CSP rule.
FAQ
Is the A2P 10DLC brand registration fee monthly?
The standard brand line is typically one-time. Campaign dues are typically monthly.
Disclaimer
Mytcrplus.com provides tools and templates to support compliance efforts but does not provide legal advice. Compliance requirements vary by industry, jurisdiction, and use case. You are responsible for ensuring your messaging practices comply with applicable laws, obtaining appropriate consent from recipients, and monitoring ongoing compliance as regulations evolve. Consult legal counsel if you are unclear about your specific compliance situation.
MYTCRPLUS.com is not affiliated with The Campaign Registry. TCR and The Campaign Registry are trademarks owned by The Campaign Registry. The use of TCR is nominative use only.