Opt-in URL Missing
Why This Rejection Happens
The campaign registration requires proof of how you collect consent (opt-in). You selected "Web Form" or "Digital" as the method, but left the "Opt-in URL" field blank or provided a broken/empty link. Carriers cannot verify your compliance if they cannot see the form.
Common Triggers: Leaving the field blank, submitting "N/A" for a web-based campaign, or failing to provide a hosted image URL for forms behind a login.
Root Cause Analysis
Primary Triggers
- Incomplete Data: The most common cause is simply forgetting to paste the URL into the required field.
- Wrong Method Selected: You selected "Verbal" or "Paper" but the form still required a URL because the system defaults to expecting digital proof.
- Gated Content: Your form is behind a login, so you didn't provide a URL, but didn't provide a screenshot either. You MUST provide one or the other.
Required Elements
| Opt-in Method | Required Proof | Example |
|---|---|---|
| Public Website | Direct URL to page | https://brand.com/signup |
| Behind Login | Hosted Screenshot URL | https://img.host/form.png |
| Paper Form | Hosted Image of Form | https://brand.com/files/intake.pdf |
Step-by-Step Remediation
Identify Your Opt-in Location
Where does the customer physically (or digitally) agree to receive texts? Is it a webpage? A paper form? A POS tablet?
Generate a Valid URL
If Public: Copy the exact browser link.
If Private/Offline: Take a photo or screenshot. Upload it to a secure cloud host (Google Drive public link, AWS S3, or your own website's media library). Copy that URL.
✓ Compliant Input
https://www.joespizza.com/vip-club
✗ Non-Compliant Input
(Blank) or www.google.com
Update the Campaign Registration
Paste the valid link into the "Opt-in Image URL" or "Opt-in URL" field. Ensure it is accessible without a password.
Carrier-Specific Requirements
T-Mobile
- Requires "visual proof." If the link is broken or leads to a blank page, the campaign is auto-rejected.
AT&T
- If providing a screenshot URL, ensure the text in the screenshot is legible. Blurry images will be rejected as "unable to verify."
MyTCRPlus Tools That Can Help
Screenshot Hosting Service
Upload your paper forms or internal screenshots here to get a carrier-compliant public URL instantly.
Use This Tool →Website Validator
Test your URL to ensure it is publicly accessible and doesn't return 404/403 errors.
Use This Tool →Pre-Resubmission Checklist
- The "Opt-in URL" field is not empty.
- I have clicked the link in Incognito mode to ensure it works.
- The link shows the specific form where phone numbers are collected.
- If using a hosted image, the text is readable.
- The domain matches my brand (Code 2104 prevention).
Common Mistakes to Avoid
❌ Submitting "See Below"
Do not write "See description" in the URL field. The system validates the format as a hyperlink. It must be a valid http/https address.
❌ Password Protected Links
Do not share a Google Drive link that requires "Request Access." Set the sharing permissions to "Anyone with the link can view."
Expected Timeline
Related Rejection Codes
This guidance provides general information about 10DLC compliance requirements. Providing verifiable proof of consent collection is mandatory. Without a visible URL or image, carriers assume no compliant opt-in exists. MyTCRPlus does not provide legal advisory services or regulatory representation.