Why This Rejection Happens
You attempted to register as a "Sole Proprietor" Brand (without an EIN) but failed to meet the specific verification requirements for this low-volume brand type. Sole Prop brands are heavily restricted and require OTP (One-Time PIN) verification of the business owner's mobile number.
- Failed the OTP verification sent to the owner's cell phone.
- Provided a VoIP number or Landline for the owner's contact (must be a mobile number).
- Address provided does not match personal records.
- Trying to register a Sole Prop brand with a generic email (e.g., test@gmail.com) without a valid physical address.
Root Cause Analysis
Primary Triggers
- The VoIP Block: TCR sends a text code to verify the human owner. If you put your Google Voice or business landline number in the "Mobile Number" field, you will never get the code, and the brand fails.
- Address mismatch: For Sole Props, the address usually needs to match your personal home address (where your credit history lives) rather than a virtual office or PO Box.
Sole Prop Requirements
| Field | Requirement | Why? |
|---|---|---|
| Mobile Phone | Real US/Canada Mobile (SIM-based). | To receive OTP verification text. |
| Address | Valid physical street address. | Identity verification. |
| Valid personal or business email. | Confirmation. |
Step-by-Step Remediation
Check Your Contact Number
Ensure the phone number you entered for the "Authorized Representative" is a real cell phone in your hand. It cannot be the 10DLC number you are trying to register.
Resend OTP
In your CSP portal, there is usually a button to "Resend OTP" or "Verify Brand". Click it, watch your phone, and reply YES or enter the code immediately. The window expires quickly.
Pre-Resubmission Checklist
- I have a physical cell phone ready to receive the text.
- I am entering a physical street address (not PO Box).
- I am not using an EIN (Sole Props use personal info).
Better Option?
Sole Prop has strict limits (low throughput). Consider an LLC.
Related Rejections
Need Identity Verification Help?
Sole Prop registration is finicky. We can guide you through the OTP process.
Legal Disclaimer: Code 801 relates to personal identity verification for sole proprietors. Ensure you have the authority to register the brand on behalf of yourself.
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