TCR Vetting Systems Operational
TCR Error Database

Sample Missing Brand Name

Anti-Spam Requirement: Anonymous messages ("Your code is 1234") are indistinguishable from phishing attempts. You must lead with your brand.

Why This Rejection Happens

One or more of your sample messages failed to identify your business by name. The recipient must always know who the message is from.

Root Cause Analysis

The Fix

Add your Brand Name (or a clear abbreviation) to the start of every sample message.

✓ Correct Sample

"[MyBrand]: Your appointment is confirmed for Tuesday at 2pm."

✗ Incorrect Sample

"Your appointment is confirmed for Tuesday at 2pm." (Who is this?)

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