TCR Code 6002
Opt-in Msg Missing HELP Info
Message Content Error
Rejection Rate
20%
Avg Fix Time
5 Min
Success Rate
100%
Why This Rejection Happens
The automated "Success! You are subscribed" message you provided in the registration does not tell the user how to get help.
Root Cause Analysis
Best Practice: The first message a user receives must re-iterate their control over the conversation.
The Fix
Add the phrase "Reply HELP for help" to your Opt-in Confirmation Message.
✓ Correct Message
"Welcome to Brand Updates! Msg frequency varies. Msg&data rates apply. Reply HELP for help, STOP to cancel."
✗ Incorrect Message
"You are now subscribed. Thanks!" (Missing HELP instructions)