Why This Rejection Happens
This rejection means the entire process (flow) a user takes to sign up is contradictory, confusing, or does not match what you described in the "Campaign Description." The vetting agent tried to follow your instructions to find the opt-in but got lost or found a different process.
- Description says "Text JOIN to 12345" but the website says "Fill out this form."
- Screenshots show a desktop view, but the URL provided is a mobile app download link.
- The opt-in flow is broken (e.g., submit button doesn't work).
- Mixing up "Keyword" flow with "Web Form" flow in the description.
Root Cause Analysis
Primary Triggers
- Narrative Disconnect: You copy-pasted a generic description ("Users opt in via web") but your actual method involves a paper form at a kiosk. The story doesn't match the evidence.
- Keyword Confusion: You selected "Keyword" as the opt-in type, but your Call-to-Action image shows a web form. You must select the type that matches your primary evidence.
Flow Consistency Check
| Selected Type | Required Description | Required Evidence |
|---|---|---|
| Web Form | "End users visit [URL] and fill out a form..." | Screenshot of form OR direct URL. |
| Keyword | "End users text START to [Number]..." | Image of where the keyword is advertised (flyer, site, social). |
| Paper Form | "End users sign a physical form at POS..." | Photo of the physical paper form. |
Step-by-Step Remediation
Rewrite the "Opt-in Flow" Description
Stop using generic templates. Write a literal step-by-step guide for the vetting agent.
Match Evidence to Story
If you wrote the steps above, ensure the screenshot/URL you provide actually shows exactly that page. If the screenshot shows a different page (like a login screen), you will be rejected again.
Pre-Resubmission Checklist
- My description matches my screenshots 100%.
- I have selected the correct "Opt-in Type" dropdown.
- The flow is logical and functional (no dead ends).
Fix It Faster
Validate your description logic.
Related Rejections
Need a Flow Diagram?
Sometimes a visual diagram helps approval. We can create one for you.
Legal Disclaimer: Code 861 requires accuracy in description. Misrepresenting your data collection method to carriers can result in campaign suspension.
© 2025 MyTCRPlus. All rights reserved.